How to Write a Killer Podcast Script
Can an excellent podcast show have a bad script? I wonder. When you’re looking to run a successful podcast show, you need to know the anatomy of a mind-blowing podcast…
The 4 Types of Writing Styles You Need to Know About
Ok, so you may be a sensitive and profound human being like me, poetic and stuff. Or you may be somebody very pragmatic and stronghearted; I wouldn’t say shallow;) And…
How to Rev Up Branded Content With Data Driven Storytelling
Data-driven storytelling? Does that sound like an oxymoron? Well, it’s not. Research and data can help content marketers to create mind-blowing stories for their target readers. “Data-enhanced storytelling is rapidly…
7 Key Digital Content Trends for 2020
By: Laura Dolan, Senior Copywriter, Keap By now, we’re all aware that the year 2020 has entered an era all of its own. How digital content trends are defined…
Headline-Writing Made Simple: 5 Tips to Evoke the Right Emotion
By Laura Dolan, Senior Copywriter, Keap If you’re an entrepreneur, you know that owning your own business requires wearing many hats. You’re the accountant, product manager, social media promoter,…
What is User Search Intent? How can You Use It to Get Better Results From Your Content Marketing
It’s sad that many SEO and content marketing professionals create keyword optimized content without paying any heed to ‘user intent’. What exactly is user intent? User intent is simply the…
How to Build a Growing Audience with Content Marketing?
Juliane Koepcke - The German schoolgirl was 17 when her plane came apart in mid-air over Peru and she plunged 10,000ft into the jungle still strapped into her seat. With…
How to Market Your Business on a Small or Zero Budget
By: Laura Dolan, Senior Copywriter, Keap If you’re a small business owner trying to establish your priorities and allocate money where it’s needed most, marketing may not be first…
How Can Content Marketing Help Small Businesses?
What is the purpose of content marketing? Is it to help your audience find the information they looking for? Absolutely my friend, but there is much more to it than…
Types of Interactive Content
When we experience social pain — a snub, a cruel word — the feeling is as real as physical pain. That finding is among those in a new book, Social, and…