How to Market Your Business on a Small or Zero Budget
By: Laura Dolan, Senior Copywriter, Keap If you’re a small business owner trying to establish your priorities and allocate money where it’s needed most, marketing may not be first…
How Can Content Marketing Help Small Businesses?
What is the purpose of content marketing? Is it to help your audience find the information they looking for? Absolutely my friend, but there is much more to it than…
Types of Interactive Content
When we experience social pain — a snub, a cruel word — the feeling is as real as physical pain. That finding is among those in a new book, Social, and…
Clickbait Headlines Explained
Clickbait strategy is not completely new. Many a marketer have tried to mislead their audience into buying their products and services. Clickbaits remind me of scam ads that promise you…
Creating a Customer Centric Video Marketing Strategy
Why Video Marketing Strategy? “51% of marketing professionals worldwide, name video as the type of content with the best ROI.” (Source) Video is a powerful medium to build a connection…
How Do You Do Viral Content Marketing?
First off, let me ask you a question. Have you ever bought a lottery ticket and expected yourself to win in the first go? You must think that I must…